Strategic
Adviser
& Chief of Staff
to Leaders
A discreet partner to leaders, founders, families and boards — navigating integration, complexity, leadership transition and growth — with discretion, clarity and calm.
In Good Company
Who I Work With
Principals who value discretion and depth
I work with a select number of clients at any given time — leaders who want someone to step in, think with them, and bring structure, clarity and calm.
Family Offices
Multi-generational wealth structures requiring governance, discretion, board-level oversight, and cross-border coordination.
Private Capital
Portfolio companies during post-acquisition integration, value creation, restructuring, and operational transformation.
Owner-Led Enterprises
Founder-controlled businesses navigating succession, professionalisation, mergers, or strategic inflection points.
Creative Ventures
Advertising, marketing, media, and entertainment businesses requiring cultural preservation, governance clarity, and structured growth.
In The Media
Selected podcasts, articles, and features.
The Brandinc PR Podcast
Recording with Brandi Simms — discussing career, leadership, and the advisory journey.
September 2025Article
NASDAQ — Founders of Equality
Featured on NASDAQ's Founders of Equality platform, highlighting leadership and inclusion in the advertising industry.
December 2023Podcast
The Rebrand Podcast
Two-part interview with Scott Harkey — reimagining the holding company and DEI for the survival of the agency business.
August 2023When It Matters
The moments that define what comes next
Leaders seek advice and support when the stakes are high, the path is unclear, or the moment calls for more structure, clarity and coordination.
Preparation
Preparing the business for sale, investment, or a significant strategic milestone.
Acquisition / Integration
Coordinating due diligence, alignment, and integration before and after a transaction.
Complexity
Creating clarity across structures, jurisdictions, and governance demands.
Transition
Supporting succession, handover, and strategic change while protecting continuity.
Growth
Strengthening the team, systems, and operating model to support scale.
Crisis
Providing calm leadership through disruption, risk, or sudden gaps in leadership.
The Work
Bespoke advisory and operational leadership tailored to high-stakes environments.
M&A Integration
Integrating acquisitions across people, process, governance, and communication to create one coherent operating model.
Change Management
Managing complex change across strategy, structure, people, and implementation.
Governance, Structure & Risk
Building governance and risk frameworks that support clarity, control, and accountability.
Succession & Legacy Planning
Supporting leaders, founders, families and boards transition with structure, continuity, and protection of long-term value.
Chief of Staff & Strategic Operations
Providing senior operational leadership to coordinate priorities, manage sensitive matters, and keep momentum.
AI Adoption & Governance
Embedding AI responsibly through practical frameworks that strengthen innovation, oversight, and human judgement.
Transitioning a Legacy
Family Business
Orchestrated a seamless leadership transition for a 3rd-generation family enterprise, modernizing operations while preserving core values and family harmony.
A considered approach,
from first conversation
Every engagement begins with listening. I work as an extension of your leadership — not an outsider with a template.
Conversation (Confidential)
We discuss your situation. I ask direct questions to understand the real issue and determine whether I can add value.
Proposal
If appropriate, I provide a clear scope, timeline, and investment outline. Transparent and straightforward.
Engagement
I engage quickly—often within one to two weeks. Urgent matters can begin sooner.
Delivery
Most mandates run between three and twelve months. I remain until the situation is stabilised, structured, and sustainable, then hand over to permanent leadership or assist in appointing it.
Investment
Engagements are structured on either a retained advisory or project basis. Mandates typically run from one month to three, six or twelve months depending on the nature of the work. Fees reflect the seniority, discretion and depth required, and are discussed openly in our first conversation.
About Natalie
I am Natalie Alberta Dusey, a seasoned adviser with over twenty-two years of experience and an international background across creative ventures, owner-led enterprises, private equity and family offices.
I am brought in as part of leadership — by founders, families, and boards navigating consequential moments. My role is to step in, think with you, bring structure, while the principal focuses on what only they can do.
At Meet The People, I co-founded an advertising group backed by $150 million in private equity, serving as Global Chief of Staff through the integration of eight brands across ten agencies — building a sustainable operating model, a collaborative ecosystem, and earning industry recognition.
At Spring Studios, I served on the Executive Committee as Company Secretary and Head of HR, leading governance, people operations, and change management across three jurisdictions.
At IQ-EQ, I delivered governance and company secretarial services to investment funds, listed companies, and family offices across 23 jurisdictions, including building a pre-IPO project management offering in the UK.
I hold the Associate of the Chartered Governance Institute (ACG) designation and am a Prosci Certified Change Practitioner.
You work directly with me. Where the mandate calls for it, I introduce carefully selected partners — legal counsel, tax advisers, technology specialists, or crisis professionals — coordinated under a single accountable structure.
Let's Talk
Every engagement begins with a conversation. If you are navigating something significant, or simply exploring how I could best contribute, I would welcome hearing from you.
natalie@duseyservices.com